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Paperback • 2011 • English • 1. edition
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About the book
How to design and market services to create outstanding customer experiences Service design thinking is the designing and marketing of services that improve the customer experience, and the interactions between the service providers and the customers.
Book details
ISBN
9781118156308
Publisher
John Wiley & Sons Inc
Published year
2011
Language
English
Edition
1
Original title
This Is Service Design Thinking
Format
Paperback
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