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About the book
Go ahead, be skeptical about big data. The author was--at first. When the term "big data" first came on the scene, bestselling author Tom Davenport (Competing on Analytics, Analytics at Work) thought it was just another example of technology hype. But his research in the years that followed changed his mind. Now, in clear, conversational language, Davenport explains what big data means--and why everyone in business needs to know about it. Big Data at Work covers all the bases: what big data mean...Show more
Book details
ISBN
9781422168165
Publisher
Harvard Business Press
Published year
2014
Language
Edition
1
Original title
Big Data at Work
Format
Hardcover
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