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Big Data, Big Dupe

Paperback • 2018 • 1. edition

Big Data, Big Dupe

By Stephen Few

0 Ratings • 0.0 of 5

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About the book

"Big Data, Big Dupe" is a little book about a big bunch of nonsense. The story of David and Goliath inspires us to hope that something little, when armed with truth, can topple something big that is a lie. This is the author's hope. While others have written about the dangers of Big Data, Stephen Few reveals the deceit that belies its illusory nature. If "data is the new oil," Big Data is the new snake oil. It isn't real. It's a marketing campaign that has distracted us for years from the real a...Show more

Information technology: general topics

Book details

ISBN

9781938377105

Publisher

Analytics Press

Published year

2018

Language

Edition

1

Original title

Big Data, Big Dupe

Format

Paperback

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