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100 things every designer needs to know about people

Paperback • 2020 • English

100 things every designer needs to know about people: Second edition

By Susan Weinschenk

2 Ratings • 4.5 of 5

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About the book

WE DESIGN TO ELICIT RESPONSES from people. We want them to buy something, read more, or take action of some kind. Designing without understanding what makes people act the way they do is like exploring a new city without a map: results will be haphazard, confusing, and inefficient. This book combines real science and research with practical examples to deliver a guide every designer needs. With this book you’ll design more intuitive and engaging apps, software, websites and products that match t...Show more

Graphic design
Web graphics and design

Book details

ISBN

9780136746911

Published year

2020

Language

English

Original title

100 things every designer needs to know about people

Format

Paperback

Shippping and returns

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Used books are shipped by the seller. Expected delivery after package is sent is 2-4 days.

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Reviews · 0

2 Ratings • 4.5 of 5

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