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© 2026 Bookis AS
English
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© 2026 Bookis AS
English
About the book
The 9th edition of this comprehensive core textbook builds on its global perspective and approachable written style, as it explores the key concepts within a clear and logical structure. Lynch guides you through 19 chapters, with updated case studies and pedagogy that support the modern business and management student from start to finish. Continuous contrast between prescriptive and emergent views of strategy highlights key debates within the discipline, whilst an emphasis on the practica...Show more
Book details
Published year
2021
Language
English
Original title
strategic management ninth
Format
Paperback
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