Inbunden • 2019 • Engelska

Foundations of marketing

Name: Foundations of marketing
SKU: 9781526847348
Price: 450.0 SEK
Availability: InStock
ISBN: 9781526847348

Av John fahy and David jobber

0 Recensioner • 0.0 av 5

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Om boken

Valued by instructors and students alike, Foundations of Marketing presents an accessible introduction to Marketing. Packed with examples and end of chapter case studies highlighting the real world application of marketing concepts, this fully updated Sixth Edition features digital marketing integrated throughout the chapters as well as a dedicate chapter on marketing planning and strategy.Discover:<ul><li>How marketing adds value to customers and organizations</li><l...Visa mer

Om boken

ISBN

9781526847348

Publiseringsår

2019

Språk

Engelska

Originaltitel

Foundations of marketing

Format

Inbunden

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Recensioner · 0

0 Recensioner • 0.0 av 5

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