Contemporary Strategy Analysis: Text Only

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Considered by many to be the best textbook on Strategy, "Contemporary Strategy Analysis 7th edition" builds on the strengths of previous editions by introducing students to the core concepts and principles of strategy. Rob Grant eloquently combines theory with current real world examples and practice using a clearly written, logical and comprehensive approach. Updates for the 7th Edition: An improved focus on strategy implementation, including additional content. Case material substantially enh...Vis mer