Om boken
In Hooked, Nir Eyal reveals how successful companies create products people can't put down - and how you can too'A must-read for everyone who cares about driving customer engagement' Eric Ries, author of The Lean Startup'The most high bandwidth, high octane, and valuable presentation I have ever seen on this subject' Rory Sutherland, vice chairman, Ogilvy & MatherWinner of best Marketing book in 800-CEO-READ Business Book Awards 2014'The book everyone in Silicon Valley is talking about' Boris Ve...Vis mer
Om boken
ISBN
9780241184837
Forlag
Penguin Books Ltd
Publiseringsår
2014
Språk
Engelsk
Originaltittel
Hooked
Format
Innbundet
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3 vurderinger • 4.7 av 5
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