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Entering the Global Arena

Innbundet • 2019 • 1. utgave

Entering the Global Arena

Av Jonathan Grix, Paul Michael Brannagan, Donna Lee

0 vurderinger • 0.0 av 5

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Om boken

Set against a backdrop of concerns about the potential break-up or radical change to the global world order, this volume sets out to investigate the use of sports mega-events by a number of emerging states.Sports mega-events, it is argued, can be understood as a key component in states' `soft power' strategies, that is, their attempts to showcase their nations on the international stage, increase their power relative to others via non-coercive means and to increase trade and tourism. Many studie...Vis mer

Om boken

ISBN

9789811379512

Forlag

Springer Verlag, Singapore

Publiseringsår

2019

Språk

Utgave

1

Originaltittel

Entering the Global Arena

Format

Innbundet

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