Innbundet • 2007 • Engelsk

Made to Stick: Why Some Ideas Survive and Others Die

Name: Made to Stick: Why Some Ideas Survive and Others Die
SKU: 9781400064281
Price: 199.0 NOK
Availability: InStock
Rating: 5 (1 reviews)
ISBN: 9781400064281

Av Chip Heath

1 vurderinger • 5.0 av 5

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Om boken

Mark Twain once observed, -A lie can get halfway around the world before the truth can even get its boots on.- His observation rings true: Urban legends, conspiracy theories, and bogus public-health scares circulate effortlessly. Meanwhile, people with important ideas-business people, teachers, politicians, journalists, and others-struggle to make their ideas -stick.- Why do some ideas thrive while others die? And how do we improve the chances of worthy ideas? In Made to Stick , accomplished e...Vis mer

Om boken

ISBN

9781400064281

Forlag

Random House

Publiseringsår

2007

Språk

Engelsk

Originaltittel

Made to Stick: Why Some Ideas Survive and Others Die

Format

Innbundet

Frakt og retur

Frakt

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Omtaler · 0

1 vurderinger • 5.0 av 5

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