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English
Sweden
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© 2026 Bookis AS
English
Sweden
Region is based on IP address
Paperback • 2004 • English • 1. edition
By Karen S. Johnson-Cartee, Gary A. Copeland
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About the book
To become a successful political communicator (and a savvy political consumer), it is essential to know the elements of social influence, what works, and why. Strategic Political Communication provides an introduction to persuasion, social influence, and propaganda tactics, focusing on political communication. This rich, well-documented work looks at the power of language, the importance of targeting a specific audience, and the significance of interpersonal relationships, among other key issues...Show more
Book details
ISBN
9780742528826
Publisher
Bloomsbury Publishing PLC
Published year
2004
Language
English
Edition
1
Original title
Strategic Political Communication Rethinking Social Influence, Persuasion, and Propaganda
Format
Paperback
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