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Paperback • 2013 • Norwegian Bokmål
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About the book
Sensory evaluation is a scientific discipline used to evoke, measure, analyse and interpret responses to products perceived through the senses of sight, smell, touch, taste and hearing. It is used to reveal insights into the way in which sensory properties drive consumer acceptance and behaviour, and to design products that best deliver what the consumer wants. It is also used at a more fundamental level to provide a wider understanding of the mechanisms involved in sensory perception and consu...Show more
Book details
ISBN
9781299738300
Publisher
Hoboken : Wiley
Published year
2013
Language
Norwegian Bokmål
Original title
Quantitative Sensory Analysis : Psychophysics, Models and Intelligent Design
Format
Paperback
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