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About the book
A complete introduction to doing business research, Business Research Methods is the ideal guide for students embarking on a research project. Together with real students and supervisors, the authors draw on their own extensive experience to give readers tips for success and provide advice to help them avoid common mistakes. Developed specifically with business and management students in mind, this bestselling textbook explores the nature and purpose of business research and the issues it entail...Show more
Book details
ISBN
9780199668649
Publisher
Oxford University Press
Published year
2015
Language
English
Original title
Business Research Methods
Format
Paperback
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3 Ratings • 5.0 of 5