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Om boken
Events Feasibility and Development: From Strategy to Operations describes the optimum way to develop and grow events. It demonstrates how governments and companies create the event portfolio to maximise their investment. It describes the latest in the growing event industry around the world: the creation of event strategies. With a user-friendly learning structure containing bullet points, questions and exercises, and international case studies including the 'Torch Relay' and the 'Opening of the...Vis mer
Om boken
ISBN
9780750666404
Forlag
Butterworth-Heinemann Ltd
Publiseringsår
2006
Språk
Engelsk
Originaltittel
Events Feasibility and Development
Format
Frakt og retur
Frakt
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