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Paperback • 2014 • Norwegian Bokmål
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About the book
Helping tech-savvy marketers and data analysts solve real-world business problems with Excel Using data-driven business analytics to understand customers and improve results is a great idea in theory, but in today's busy offices, marketers and analysts need simple, low-cost ways to process and make the most of all that data.
Book details
ISBN
9781118373439
Publisher
John Wiley & Sons Inc
Published year
2014
Language
Norwegian Bokmål
Original title
Marketing Analytics : Data-Driven Techniques with Microsoft Excel
Format
Paperback
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