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English

The Social License

Hardcover • 2014 • 1. edition

The Social License

By John Morrison

0 Ratings • 0.0 of 5

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About the book

A distinctive and direct guide to legitimacy in business, focusing on the new benchmark of a 'Social License to Operate'. Featuring case studies of what is and isn't working, this book explains how business owners and CSR professionals can integrate legitimacy into the heart of their company strategy, beyond CSR and good PR.

Book details

ISBN

9781137370716

Publisher

Palgrave Macmillan

Published year

2014

Language

Edition

1

Original title

The Social License

Format

Hardcover

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