Innbundet • 2015 • Engelsk

Non-Obvious: How to Think Different, Curate Ideas and Predict the Future

Name: Non-Obvious: How to Think Different, Curate Ideas and Predict the Future
SKU: 9781940858104
Availability: OutOfStock
ISBN: 9781940858104

Av Rohit Bhargava

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Om boken

The sad truth about most trend predictions is that they seem to focus on restating the blatantly obvious. Predicting the "rise of wearable technology" in 2015 is a bit like predicting the ground will be wet the day after a rain storm ... it is undoubtedly true - but relatively useless to hear out loud. Five years ago, longtime brand consultant and marketing Professor Rohit Bhargava began producing his annual "Non-Obvious Trend Report" where he curated 15 trends to describe consumer behavior, mar...Vis mer

Om boken

ISBN

9781940858104

Forlag

Ideapress Publishing

Publiseringsår

2015

Språk

Engelsk

Originaltittel

Non-Obvious: How to Think Different, Curate Ideas and Predict the Future

Format

Innbundet

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