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Journalism and PR

Pocket • 2014 • 1. utgave

Journalism and PR

Av John Lloyd, Laura Toogood

0 vurderinger • 0.0 av 5

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Om boken

Public relations and journalism have had a difficult relationship for over a century, characterised by mutual dependence and - often - mutual distrust. The two professions have vied with each other for primacy: journalists could open or close the gates, but PR had the stories, the contacts and often the budgets for extravagant campaigns. The arrival of the internet, and especially of social media, has changed much of that. These new technologies have turned the audience into players - who play a...Vis mer

Om boken

ISBN

9781784530624

Forlag

I.B. Tauris & Co. Ltd.

Publiseringsår

2014

Språk

Utgave

1

Originaltittel

Journalism and PR

Format

Pocket

Frakt og retur

Frakt

Brukte bøker sendes av selgeren. Forventet leveringstid etter pakken er sendt er 2-4 dager.

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Omtaler · 0

0 vurderinger • 0.0 av 5

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