The new rules of marketing and PR

Social Media

Jason McDonald

Principles of Integrated Marketing Communications

Lawrence Ang

Marketing Rebellion The Most Human Company Wins

Mark W. Schaefer

Marketing rebellion

Mark Schaefer

The Social CEO

Damian Corbet

The New Rules of Marketing and PR

David Meerman Scott

Markeds Kommunikasjon

Lars E. Olsen

The New Rules of Sales and Service

David Meerman Scott

The New Rules of Marketing & PR: How to Use Social Media, Online Video, Mob

Social Media Marketing

Tracy L. Tuten

Principles of Marketing, Global Edition

Philip Kotler,

Integrated marketing communications

Chitty

E-Marketing

Judy Strauss

Principles of Marketing

Philip Kotler,

The new rules of marketing & PR

David Meerman

Emarketing excellence

Dave Chaffey

Do It! Marketing

David Newman

Emarketing exellence

Dave chaffey

Marketing - Real people, real decisions

Digital Marketing: Strategy, Implementation and Practice

Dave Chaffey,

Marketing Management

Kotler Keller

Content Rules: How to create killer blogs, podcasts, videos, ebooks, webinars (and more) that engage customers and ignite your business

Ann Handley

Likable social media

Dave Kerpen

The Marketing Agency Blueprint: The Handbook for Building Hybrid PR, SEO, Content, Advertising, and Web Firms

Paul Roetzer

The SAGE Handbook of Public Relations

Marketing reaserch

Iacobucci churhill

Markedsføringsledelse

Philip Kotler

Marketing Management 13th edition

Philip Kotler

The fall of advertising and the rise of PR

Al Ries

Positioning: The battle for your mind

Al Ries,

Business marketing strategy : cases, concepts, and applications

V. Kasturi Rangan

Manager’s guide ro excellence in public relations and commujication management

David M.

Om reklame

David Ogilvy