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Switch How to Change Things When Change Is Hard

Pocket • 2011 • Engelsk

Switch How to Change Things When Change Is Hard

Av Chip Heath, Dan Heath

0 vurderinger • 0.0 av 5

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Om boken

We all know that change is hard. It's unsettling, it's time-consuming, and all too often we give up at the first sign of a setback. But why do we insist on seeing the obstacles rather than the goal? This is the question that bestselling authors Chip and Dan Heath tackle in their compelling and insightful new book. They argue that we need only understand how our minds function in order to unlock shortcuts to switches in behaviour. Illustrating their ideas with scientific studies and remarkable re...Vis mer

Om boken

ISBN

9780307885036

Forlag

Crown Business

Publiseringsår

2011

Språk

Engelsk

Originaltittel

Switch How to Change Things When Change Is Hard

Format

Pocket

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