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Norsk

Emerging Market Multinationals

Innbundet • 2016 • 1. utgave

Emerging Market Multinationals

Av Alvaro Cuervo-Cazurra, William Newburry, Seung-ho Park

0 vurderinger • 0.0 av 5

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Om boken

Emerging market multinationals are becoming leaders in their industries, able to compete on equal terms with firms from advanced economies, but their paths toward global leadership are not always smooth. This book examines the specific challenges faced by emerging market multinationals as they seek to develop their international operations and proposes actionable solutions for them. The authors seamlessly combine academic analyses with a rich selection of real-world cases to provide a clear fram...Vis mer

Om boken

ISBN

9781107073142

Forlag

Cambridge University Press

Publiseringsår

2016

Språk

Utgave

1

Originaltittel

Emerging Market Multinationals

Format

Innbundet

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