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About the book
Myths, stories, and folklore are part of the fabric and life of all organizations, enabling us to understand, identify, and communicate the character of the organization - its ambitions, conflicts, and peculiarities. Drawing on extensive fieldwork of storytelling in five organizations, this book argues that stories open valuable windows into the emotional and symbolic lives of organizations. By collecting stoires in different organizations, by listening and comparingdifferent accounts, by invest...Show more
Book details
ISBN
9780198297062
Published year
2000
Language
Original title
Storytelling in organizations
Format
Paperback
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