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© 2026 Bookis AS

English

Storytelling in organizations

Paperback • 2000

Storytelling in organizations

By Yiannis Gabriel

1 Ratings • 4.0 of 5

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About the book

Myths, stories, and folklore are part of the fabric and life of all organizations, enabling us to understand, identify, and communicate the character of the organization - its ambitions, conflicts, and peculiarities. Drawing on extensive fieldwork of storytelling in five organizations, this book argues that stories open valuable windows into the emotional and symbolic lives of organizations. By collecting stoires in different organizations, by listening and comparingdifferent accounts, by invest...Show more

Book details

ISBN

9780198297062

Published year

2000

Language

Original title

Storytelling in organizations

Format

Paperback

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Reviews · 0

1 Ratings • 4.0 of 5

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