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Business Research

Paperback • 2013 • English

Business Research

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About the book

A practical, concise, straightforward guide. Covering the entire process from reviewing the literature to writing up results, it has balanced coverage of quantitative and qualitative methods and a popular troubleshooting section. It provides all the tools needed to embark on and complete successful research, underpinned by academic rigour.

Book details

ISBN

9780230301832

Publisher

Palgrave Macmillan

Published year

2013

Language

English

Original title

Business Research

Format

Paperback

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