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About the book
The media is at the heart of cultural, social, political and economic events throughout the world. But how is the role and influence of mass media evolving? Who controls what the media tell us? What impact is new technology on the media as we know it? Building on the success of previous editions, Media Communication 3e continues to explore the changing media climate of the 21st Century. With each chapter showing how theory can be related to our everyday experience of the media, the book makes t...Show more
Book details
ISBN
9780230535497
Publisher
Palgrave Macmillan
Published year
2008
Language
English
Original title
Media Communication
Format
Paperback
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