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Paperback • 2015 • English
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About the book
If you want to be the best, focus on your most valuable asset: the power of your creative mindAs competition and the pace of change intensify, companies and individuals need to harness their creativity to stay ahead of the field. Under pressure, people often think they can't be creative; many more are convinced they are not creative at all because they have never been 'arty'. Creative genius Edward de Bono debunks these common notions in this remarkable book. He shows how creativity is a learnab...Show more
Book details
ISBN
9780091939700
Publisher
Ebury Publishing
Published year
2015
Language
English
Original title
Serious Creativity: How to Be Creative Under Pressure and Turn Ideas Into Action
Format
Paperback
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