Media Economics

Paperback • 2015 • 1. edition

Media Economics

By Stuart Cunningham, Terry Flew, Adam Swift

0 Ratings • 0.0 of 5

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About the book

A concise introduction to the key ideas and issues in the study of media economics, drawing on a broad range of case studies - from Amazon and Twitter, to Apple and Netflix - to illustrate how economic paradigms are not just theories, but provide important practical insights into how the media operates today.

Book details

ISBN

9780230293229

Publisher

Macmillan Education UK

Published year

2015

Language

Edition

1

Original title

Media Economics

Format

Paperback

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