Om boken
Influence, the classic book on persuasion, explains the psychology of why people say "yes"and how to apply these understandings. Dr. Robert Cialdini is the seminal expert in the rapidly expanding field of influence and persuasion. His thirty-five years of rigorous, evidence-based research along with a three-year program of study on what moves people to change behavior has resulted in this highly acclaimed book.You'll learn the six universal principles, how to use them to become a skilled persuad...Visa mer
Om boken
ISBN
9780061241895
Förlag
Harpercollins publishers inc
Publiseringsår
2007
Språk
Engelska
Utgåva
1
Originaltitel
Influence
Format
Frakt och retur
Frakt
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Retur
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Influence
Influence
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