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Optimizing Digital Strategy

Innbundet • 2018 • 1. utgave

Optimizing Digital Strategy

Av Christopher Bones, James Hammersley, Nick Shaw

0 vurderinger • 0.0 av 5

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Om boken

Optimizing Digital Strategy explores the choices facing organizations in the rapidly changing world of technology-enabled business. From performance marketing through to personalization, on-demand retailing and AI, this book maps out commercial and customer-focused challenges and explains how leaders can get the most out of their digital strategies. Rather than rushing headlong into adopting the latest digital platforms, tools and technologies, the book challenges leaders to step back from the d...Vis mer

E-handel: forretningsmessige aspekter

Om boken

ISBN

9780749487812

Forlag

Kogan Page Ltd

Publiseringsår

2018

Språk

Utgave

1

Originaltittel

Optimizing Digital Strategy

Format

Innbundet

Frakt og retur

Frakt

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Optimizing Digital Strategy

Optimizing Digital Strategy

Pocket · 2018

Omtaler · 0

0 vurderinger • 0.0 av 5

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