Om boken

This book has become the indispensable ABC of business planning. It is deeply rooted in theory, yet the authors manage to add lots of practical advice based on their entrepreneurial experience. With this book in hand business planning goes from being a “tour of duty” towards founders and bankers to become a much needed strategic and practical tool for any business. The clear methodology and structure of the book ensures that even the busiest entrepreneur quickly gets the benefit of it.