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About the book
This landmark textbook maintains its relevance and unique approach edition after edition. The Social Animal offers a brief, compelling introduction to modern social psychology. Through vivid narrative, lively presentations of important research, and intriguing examples, Elliot Aronson probes the patterns and motives of human behaviour. The book covers diverse and important topics including terrorism, conformity, obedience, politics, race relations, advertising, war, interpersonal attraction, and...Show more
Book details
ISBN
9781429233415
Publisher
Macmillan Learning
Published year
2011
Language
English
Original title
The Social Animal
Format
Paperback
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